About Us

Alex Motowear is a premium motorcycle apparel brand dedicated to delivering high-quality riding gear that seamlessly balances protection, performance, and modern design. Built on a deep respect for motorcycle culture, the brand is driven by a clear purpose: to equip riders with apparel they can rely on across city streets, open highways, and long-distance journeys.

Every Alex Motowear product is developed with a rider-first mindset. From carefully selected materials and advanced protective features to optimal comfort and precise fit, each piece is designed to meet the real-world demands of motorcycling. The brand prioritizes durability, safety compliance, and contemporary styling, ensuring that every product performs at the highest level while maintaining a refined, modern appearance.

Beyond product design, Alex Motowear is committed to maintaining strong quality control, brand integrity, and customer satisfaction. The brand continuously refines its standards to align with global best practices in motorcycle apparel while adapting to the evolving needs and expectations of riders in the U.S. market.

With a growing presence in the United States, Alex Motowear operates through structured market strategies that ensure consistency, transparency, and reliability. We believe that long-term success in the motorcycle industry is built on trust: trust in the product, trust in the brand, and trust in after-sales support.

Alex Motowear has authorized RS Motosports to market and sell Alex Motowear products in the United States. This authorization enables structured market outreach while maintaining full brand control, quality oversight, and official product warranty under Alex Motowear.

As a brand, Alex Motowear remains focused on:

  • Delivering authentic, performance-driven motorcycle apparel
  • Maintaining strict quality and safety standards
  • Ensuring authorized representation and reliable customer support
  • Building lasting relationships with the riding community

Alex Motowear is more than a motorcycle apparel brand; it is a commitment to rider safety, confidence, and lifestyle. As we expand, we continue to uphold the values that define us: integrity, performance, and responsibility to riders.

Our Team